Keeping print relevant Expand All | Collapse All Lessons Status 1 Making DM work Direct Mail 1 Programatic mail 2 Getting the data right Getting data right 3 Market testing Market testing 4 Automation systems Marketing Automation Sales Order Processing Other Automation 5 Using multiple channels What is multi channel? The channels and choices 6 Integrating campaigns Integrating Campaigns 7 The journey The journey 1 The journey 2 8 Content marketing Content marketing Content Strategy 9 Experiential print Interactive Print (Digital Triggers) Interactive Print (outdoor and indoor) 10 Where print fits in Where print fits in